On Thursday evening, amid swirling speculation concerning a shooting at Brown University, the network's Kaitlan Collins posted on social media, noting the confusion and directing people to her network’s 9pm newscast.
Although it is by no means a perfect news source, her statement seemed accurate to many. It remains one of the organizations where there exists reality-based and generally trustworthy reporting – notably during crises like the one unfolding in the vicinity of a New Hampshire storage facility.
A Precarious State Amid a High-Stakes Battle
But CNN, now four and a half decades old, finds itself in a vulnerable position as two massive media corporations battle over ownership of its parent company, Warner Bros Discovery.
Whatever the outcome, the future of CNN has become part of a high-stakes game of corporate ownership, rather than as a question of what benefits the news-consuming public.
“This represents another instance of the deep structural problems with origins in decades of governmental choices,” said Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.
The speculation about which company will control Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a larger point.
“It gets presented as a corporate drama with key players as the central actors, but there is very little discussion of the public interest,” Pickard added.
The Complicating Factor: Donald Trump
This situation is complicated by Donald Trump’s longstanding stance about a network he has long portrayed as perhaps his primary “fake news” antagonist.
Think back to the cries of “CNN sucks!” at the president’s rallies, his administration’s punitive revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now claims that CNN needs new ownership. Many see this as a desire for ownership that will shield him from journalistic oversight. That is a factor in why he seems to favor Paramount Skydance, which has made a hostile bid.
Trump has reason to like that company more. For one thing, it is controlled by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently appointed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the lead editor of that storied news network.
An Outcome of Further Uncertainty
Significantly, if Netflix prevails, CNN and other cable outlets would first be separated into a separate entity. Such a move could be a relief to many at the network, but it’s far from a guarantee of stability. That structure could set up CNN for another sale. There is no finish line.
According to Timothy Wu, much of this is against the law, anyway. The well-known analyst of big tech’s dominance wrote recently that competition laws should block both deals.
“Either merger would be bad for the country, and both should be contested by the government,” Wu argued.
The Bigger Challenge and a Potential Solution
No matter the outcome with this particular battle, the bigger problem endures.
“Our current system is a very system hostile to democracy, but we ought not succumb to the belief that change is impossible,” Pickard emphasized. Policy decisions – originating in the 1930s and 1940s – helped to build this profit-obsessed monster, and revised policy decisions can address it.
Can reform occur in an era where the head of the FCC refuses to acknowledge that the agency is independent? Reform is highly improbable now, but that doesn’t mean it will never happen.
Measures that support independent news organizations, reinforce local journalism, finance public media, and prohibit the consolidation of media power in very few hands are achievable – they are essential for a functioning democracy.
When it comes to media ownership, larger is not superior. And news organizations including CNN cannot be pawns in the latest corporate chess match.