Should My Wannabe Influencer Pal Stop Using People for Content?

One Side: Beth

Sometimes I'm recorded while I’m eating. It's jarring to spot myself on her social media – it’s like a sudden shock.

A close companion of a decade, she, labels herself the “content queen”. It’s fun for a short while, but it weighs on our relationship.

Being highly outgoing, she feels the need to record everything all the time. During meals out, her motto is, “The camera eats first,” and snaps pictures with bright lighting, which makes me cringe. I don’t like it when other people see her performing for the camera – I get vicarious awkwardness. Another annoyance is because meals lose their warmth.

She's not quite an influencer yet, but Marielle is trying to be. She makes video blogs about city life, her daily routine, and her work as a stylist. Her content is good, I’ll give her that, but I prefer not to be involved. On occasion she films me while dining, or simply tagging along. I’ll see myself on her feed afterwards, and it pops up like a surprise: I might be bare-faced, making a strange expression or be captured mid-bite. It’s uncomfortable.

She also anticipates that I will to record her at inopportune moments. Often I’ll be talking to another person, or we're simply spending time in the street. I feel like our bond has turned into me serving as her unpaid videographer. She has the means to employ someone if she wanted high-quality content. When I brought up my discomfort about this arrangement, she brushed it off. She’s taken me to several brand events, which was nice, but that doesn’t make up for all the time and effort I invest assisting her create material.

I’m grateful that Marielle has helped me with my design career, but I don’t want our friendship to become just a ledger of exchanges. I don’t feel she’s fake or dishonest, but at times it seems that if recording starts, we will begin acting in a way that presents a favorable image for her channel.

Her directive is, “Alright, smile for the camera!” and film me smiling with someone. It feels forced. I need her to understand that our 10-year friendship still has limits. I love spending time with her, but I also want to enjoy it without being filmed, edited, or shared for an audience. I’m not a accessory for her online persona.

The Defence: Marielle

I hope Beth to see that the content we make together can get us an opportunity.

I am passionate about shooting content. It's more than a pastime; it's integral to who I am. Producing content and documenting experiences online enables me to express myself and connect with people in novel forms.

I don’t see myself as a professional creator yet, but it’s smart to generate income from your interests. I admire people on social platforms who pull off that style of informal, self-made film-making.

Creating content is my interpretation of engaging with life: observing the details, posting them with an viewership that values the craft behind it. I never intend to make my friend uneasy. Taking her to professional gatherings was my method of offering access, giving her a chance to witness behind-the-scenes moments that could benefit her career in design too. That’s not leverage, it’s just being realistic.

I’d still take her to such functions even if she refused to assist me, but I want her to see what the work we create together can get us: a foot in the door. I understand not all people enjoys being on camera, but sometimes spontaneity is what makes content authentic. Being recorded occasionally is part and parcel of being my companion. I'd remove anything she requested, but she has never asked yet.

I don’t expect anyone to be my private filmmaker, but friends support one another in minor capacities. I thought recording a short video now and then would be fun for Beth. Creativity thrives in partnership, and having Beth around makes projects lively and enjoyable. I don't compel her to take part in anything, and I’d never deliberately humiliate her. But creating content jointly occasionally is part of how I record our shared experiences.

I cherish Beth’s friendship deeply and don’t want making videos to drive a wedge between us. I am ready to compromise: like requesting permission before filming, and steering clear of angles that might make her uncomfortable.

This isn’t about control, it’s about expressing my perspective while still respecting hers. Clearly content creation is not a replacement for real connection: it's merely part of how I live my life and I desire her to be involved in a way that’s enjoyable for each of us.

Outside Perspectives: Reader Opinions

Should Marielle stop recording herself and her friend when they are socializing?

Nothing is more uncomfortable than having a companion film you. I get that it’s Marielle’s passion, but I don’t make friends come to my workplace. Perhaps she can find like-minded creators to collaborate with. Given the dark, looming future of technology, personal relationships are the only thing we have – don’t waste them!
A respondent, 25

If you’re doing something as a career, you can’t ask your friends for assistance every time, even if they have helped previously. If Marielle loves shooting, that doesn’t mean all those around her is willing material. She needs to respect her friend's personal space.
Ankit, 26

She may enjoy making content and displaying her life publicly, but it’s not for everybody. It was kind she has assisted Beth’s career, but she must to hear what her friend desires.
Emma, 27

It seems like you care about each other, so hold on to that and ensure it’s the focus in your friendship. Create some real memories, where genuine feelings are preserved, not digital scrapbooks. In fact, celebrities who seem to share their worlds actually have more secrecy than it seems.
One opinion, 53

She seems to be neither present nor genuine when she’s with Beth – she’s working. Each appears confused as to what’s reasonable. The answer is not found in trying to change one another, but in each setting defined boundaries around what is comfortable to them and seeing if there is an mutually agreeable middle ground.
Barbara, 71

Your Turn to Be the Judge

In an online poll: has she been exploiting their bond?

Cynthia Boone
Cynthia Boone

A seasoned journalist with over a decade of experience covering global affairs and digital trends, passionate about storytelling and data-driven reporting.